BREAKING THE AMAZON CODE. . . . . . . . . . . . . how successful companies are winning the war against unauthorized sellers, counterfeiters & hijackers!
Introduction E-Commerce enforcement (or “E-Enforcement”) is an industry born of necessity. As online marketplaces proliferated over the last twenty years, so too did an E-Commerce underworld. Just like thieves that operate in the physical world, these cyber-thieves...read more
Introduction Nearly 25 years after its modest beginnings as an online bookstore, Amazon has become the ubiquitous leader in offering the lowest prices on nearly any item you could ever wish to purchase. In fact, the company currently offers over 562 million different...read more
INTRODUCTION Unauthorized sellers in online marketplaces are the scourge of popular brands today. No matter how tightly a brand controls its supply chain, products still seem to make their way to retailers the brand never vetted or sanctioned. Unfortunately, those...read more
INTRODUCTION & BACKGROUND Over the course of a few decades, we have witnessed the proliferation of a truly global economy. The impetus for this shift is likely the rise of E-Commerce, although other factors, such as vastly improved shipping logistics and...read more
In February 2017, counterfeit bottles of Jergens moisturizer found their way onto stores’ shelves. The brand’s parent company, Kao USA, quickly identified the issue and encouraged customers to verify UPC codes and product packaging on their own bottles of lotion. It...read more
INTRODUCTION:THE CASE FOR E-ENFORCEMENT This month, E-Enforce™ is deviating from our typical white paper format. Rather than providing an in-depth review of one aspect of E-Commerce enforcement, we’re taking our readers inside our world of tracking and...read more